NEWS

Abita Springs, LA – The Abita Brewing Company has re-launched their website Abita.com with a new look and a suite of new features that are sure to please consumers. The site design, by Innovative Advertising of Covington, Louisiana is inspired by the colors and flavors of Abita’s famous brews. Many new features added to the website allow Abita Beer customers a variety of ways to enjoy Louisiana’s favorite beer.

“The re-launch of Abita.com offers Abita Beer lovers another way to interact with our products. Abita customers can submit their own site content in several new areas, including recipes that use Abita Beer, a tips and tricks section and even a Brewmaster Blog,” said David Blossman, President of Abita Brewing Company. “We’ve also redesigned our logo merchandise in the Abita store,” continued Blossman. “The new ‘Eye of the Tiger’ t-shirt is my personal favorite.”

More new features on Abita.com include a beer encyclopedia, suggestions on pairing beer and food and detailed information about every Abita brew. Abita aficionados can now discover the calories, carbohydrates, color and taste profile for any of their favorites. You can also find the store nearest you that offers Abita Beer products. Visitors to Abita.com can pre-register for Abita Pub Crawls at the site and also subscribe to a free Abita Beer RSS news feed that will automatically update them on all the happenings at Abita.com. Directions and details about the popular Abita Brewing Company tours are also available at Abita.com.

The Abita Brewing Company was founded in Abita Springs, Louisiana in 1986 and is the oldest and largest craft brewer in the southeast. Abita is the 32nd largest commercial brewer by production volume in the nation and the 16th largest craft brewer in the United States. Sales for the company should exceed 82,000 barrels and $16 million this year.