NEW ORLEANS — The New Orleans Saints and Abita Brewing Company have forged new partnership, naming Abita as the Official Craft Beer of the New Orleans Saints. This collaboration aims to enhance fan experiences, celebrate Louisiana’s rich culture and reinforce both organizations’ commitment to community and quality.
Abita Brewing Company, the oldest and largest local craft brewery in Louisiana, is renowned for its premium beers, including the beloved Abita Amber, Purple Haze, AndyGator and The Boot. Each brew is crafted with pride right here in Louisiana, echoing the state’s unique character and flavor.
“We are thrilled to team up with the Saints in this seamless partnership that celebrates the true spirit of Louisiana,” said Heidi Guerra, VP of marketing for Abita Brewing, in a press release. ”Abita has always been about bringing people together, and there’s no better way to do that than by combining our city’s love for great beer and our passion for sports. This sponsorship is a natural fit, and we can’t wait to raise a glass with Saints fans everywhere, through every touchdown and triumph.”
This partnership aligns with the values of both brands. Abita and the Saints are committed to enriching the community and providing an authentic experience for fans. With Abita’s tagline, “Culture on Tap,” and the Saints’ dedication to excellence on and off the field, fans can now look forward to an enhanced game-day experience that combines top-notch craft beer with thrilling football action.
For more information on upcoming events and promotions, visit Abita Brewing Company’s website and New Orleans Saints’ website.
